SEO link building using blogs

There are many ways to build links to your website which in turn help your search engine optimization.
Share it:

SEO link building using blogs

There are many ways to build links to your website which in turn help your search engine optimization. In fact, some companies measure the success or failure of their marketing strategy based on how many quality links they were able to obtain back to their website in a certain time period to grow their website reputation.

build link

While there are many ways to build quality links to your website, there is no better link-building strategy in my opinion than by building quality blogs that contain original content that is valuable to your website visitors.

Blogs are great for this purpose because search engines love them for two reasons. The first reason is that blogs are usually updated regularly with fresh content that search engines love and the second reason why blogs are great as a link building tool is that blogs are designed to draw search engines into them like a magnet with their simplicity and clear view. 

Blogs


Blogs are put together in such a way that they link back to other web pages which further enhance the topics discussed in the original blog.

For example, let’s say that BestBuy has a blog that focuses on digital cameras and they are discussing the latest item which was received in inventory. 

Google loves this type of blog because it's updated almost daily with fresh content on digital cameras and the blog will most likely link to BestBuy's website in order to provide more information in regards to that specific camera. In fact, a company may have different blogs set up each focusing on a specific niche. 

All these blogs will then link back to the main website within that specific niche section so that in Google's eyes many unique blogs are linking to the website therefore further enhancing the website quality links and authority on the subject matter. 

SEO


Think how much link value a company such as BestBuy can receive if they had nine unique blogs sending links back to the corporate site. Now instead of one main blog sending links back, they would have nine different blogs each sending unique links and traffic to the main site. 

Search engines love the link love and actual customers love this as well since they don't have to fish for what they are looking for as each blog focuses on a specific niche. You will love this because it helps you with your search engine optimization activities.


The end results would be a great link building strategy. Blogs are also set up in such a way that you can target specific keywords in the titles of each blog post. 

You can also easily add category names and tags to each blog post to further help your readers find what they are looking for and for search engines to find their spider food.

Why is the term spider food used to describe fresh new content in a blog or website?

Why is the term spider food used to describe fresh new content in a blog or website? The reason is very simple, search engines crawl the blog or website like a spider to look for new content. When you post fresh original content to your website or blogs, it's as if you are throwing spider bait out there for search engines to capture. 

At the end of the day, it doesn't matter what type of blog software you use. Whether it is WordPress, Blogger, Typepad, or any other type of blog software, just go out there and start multiple blogs to post links back to the original site. 


Share it:

Blogger

seo

SEO Tutorials

Post A Comment: